Villa Primerose

Villa Primerose by Atelier des Ors niche perfume

A voluptuous woody rose lined in leather with velvety suede notes.

A TRIBUTE TO ELEGANCE AS AN ART OF LIVING AND TO THE ORIGINS OF PERFUMERY.

“I made this crazy promise to take care of you and make sure you experience moments of sharing, emotion and creation. Now you are at the heart of our uncompromising quest for aesthetics and approach. A place to live, to experience, but also a place of culture, you have had the privilege of witnessing the rise of Grasse perfumery since 1886. You stand between the past, the present and the future.

Its eponymous fragrance, Villa Primerose, contrasts power with softness and homage with modernity. It has the elegance of the magnificent gesture of putting on a leather glove.

This fragrance, like the elegant women you welcomed and received for more than a century, wrapping them in the charm of convention and savoir vivre, celebrates the art of living that is now reborn within your walls.”