Elevation

Elevation by Spirit of Kings, a perfume for men and women

Green is associated with growth and prosperity.

The illustration for the Wisdom collection features a fruit tree growing from books and ancient tomes, reflecting the importance of generational wisdom and insight.

The theme of the brand’s five new collections is based on what it means to manifest the “Spirit of Kings”.

More than any luxury or material conquest, this spirit is embodied in the qualities of character that all great people have exhibited since time immemorial.
Therefore, the core idea behind these collections is to celebrate the principles and characteristics that make men kings and women queens: Strength, Wisdom, Defense, Justice and Compassion.